Giving customers more options to buy a car is key to Lithia's growth strategy, CEO Bryan DeBoer said, in an interview with Automotive News.
In an upbeat gathering, the CEO of Volvo Car USA says he needs dealers to be "believers" as the industry shifts toward electrification.
Between new electric vehicles, luxurious rides and a redesigned midsize crossover, this year's show promises to have a little bit of everything — even if there will be fewer brands in attendance.
Although the automaker has cut most of its sedans, it needs "differentiated offerings" to be successful, sales chief Reid Bigland said.
Cadillac is preparing dealers for a future of electrification while also bolstering core dealership operations, executives told dealers at the NADA Show.